Adam Adamant Lives! 1.4 – The Sweet Smell of Disaster

There’s a charming naivete to “The Sweet Smell of Disaster.” This story is about an advertising firm whose managing director has killed a chemist to get the secret for an addictive scent. The euphoric effects slowly fade and leave people desperate for more. Having conquered the soap powder market with giveaway blue plastic flowers that are laced with the scent, leaving a population unaware they’ve become addicted, phase two involves taking over the government.

Yet the only people in on this scheme are the managing director and his advertising executive, played by Charles Tingwell and Adrienne Corri, and possibly a bodyguard. Two of their salesmen figure it out and are outraged. Firstly, isn’t phase two of this operation going to require a lot more people willingly signing on for it to work? And secondly, unfortunately, we live in a world where big businesses are run by monsters who are much, much more ruthless and awful than these two. Just in case you missed it, earlier this week, we learned that Facebook deliberately inflated reports on the reach and influence of video on its platform, which directly led to the loss of hundreds of media jobs. Tingwell’s soap company is still in the nursery compared to the 21st Century.

Our son got seriously worried during a scene where Adam and Miss Jones creep around the company’s boardroom in the dark, and while some of this sailed over his head, he enjoyed it, particularly when our heroes and the two villains have a fight in a room overfilled with foaming soap bubbles. That divide between scenes shot on videotape and film spoiled the surprise for me, I’m afraid. I’ve watched enough British television from the sixties to know that when a corridor that we’ve seen on videotape a few times is suddenly on film, that means that this scene was shot separate from the rest, remounted in a different studio where the BBC’s foam machine could roar into action.

(Note: I can play them, but I’m not presently able to get screencaps from Region 4 DVDs, so many of these entries will just have a photo of the set to illustrate it. Click the link to purchase it from Amazon UK.)